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Dallas Cowboys

This is a committee. CeeDee Lamb holds 25.2% of the targets, and the 12 tracked pass-catchers project for 25 receptions and 246 receiving yards in week 4.

Who owns the targets

Trailing target share, largest first. Target share reproduces at 0.92 between halves of a season, so this is a stable picture of the pecking order rather than a snapshot of one good game.

25%24%18%12%11%18%CeeDee LambGeorge PickensRyan FlournoyJavonte WilliamsJake FergusonEveryone else

Receivers

PlayerSnap shareTarget shareProj. catchesProj. rec yardsIf he sits
CeeDee Lamb WR179%25.2%5.462who benefits
George Pickens WR282%24.4%5.365who benefits
Ryan Flournoy WR371%17.6%3.140—
KaVontae Turpin WR depth13%2.8%1.010—
Jonathan Mingo WR depth19%1.1%0.56—

Tight ends

PlayerSnap shareTarget shareProj. catchesProj. rec yardsIf he sits
Jake Ferguson TE168%10.7%3.726who benefits
Brevyn Spann-Ford TE233%3.1%1.110who benefits
Luke Schoonmaker TE324%1.9%0.77—

Backs

PlayerSnap shareTarget shareProj. catchesProj. rec yardsIf he sits
Javonte Williams RB176%12.4%2.921who benefits
Emari Demercado RB312%4.0%0.4-0—
Hunter Luepke RB depth19%2.7%0.40—
Tyler Goodson RB215%2.5%0.6-0—

The ground game

Projected for 20 carries and 85 rushing yards, with Javonte Williams taking 72% of the work. Carries per game is the second most repeatable thing a player has — 0.97 between halves of a season — so a backfield split holds up far better than a touchdown rate does.

PlayerCarriesRush ydsYds/carryAnytime TD
Javonte Williams RB14.2574.0144%
Tyler Goodson RB5.6285.11—
146Javonte WilliamsTyler Goodson

Whose role has changed since last season

Snap share this season against last, for anyone who has moved at least six points. This is the input the model leans on hardest early in a year, because snap share is already reliable at 0.84 after two games while receptions manage 0.66.

Dallas Cowboys snap share changeRyan Flournoy+23.348→71%Tyler Goodson+8.96→15%Brevyn Spann-Fo…+7.825→33%Javonte Williams+6.769→76%CeeDee Lamb+6.573→79%Luke Schoonmaker-8.633→24%Emari Demercado-12.725→12%KaVontae Turpin-22.535→13%points of snap share

Ranked by trailing target share, tie-broken on snap share · concentration measured as a Herfindahl index over the tracked room · projections as-of-week with no lookahead